Łódź draws visitors like a magnet. Łódź is solidifying its position on the tourist map of Poland and Europe. The city closed out 2025 with a record-breaking total of over 5.1 million visitors, marking a significant increase from the previous year (4.7 million). Just a decade ago, Łódź was rarely a top tourist destination. Today, it is a dynamic, festival-filled city that attracts visitors with its diverse cultural offerings, world-class events, and modern infrastructure. Although the city does not compete with historic metropolises in terms of landmarks, it attracts visitors with its unique vibe, laid-back atmosphere, and the experience of a city “like no other.” This represents a transformation of the city’s profile—from a textile and industrial hub to a leisure industry hub.
– “For years, Łódź wasn’t an obvious tourist destination. Today, we can see what a tremendous transformation our city has undergone. The image of Łódź as a city of festivals, culture, and events, consistently built over time, has made it an increasingly popular choice for city breaks, longer stays, or business visits. This is the result of a decade of investment in public spaces, cultural offerings, and quality of life,” emphasizes Hanna Zdanowska, Mayor of Łódź.
Tourism that truly supports local residents
The increase in visitor numbers isn’t just a matter of statistics—it brings tangible benefits to the residents of Łódź. Assuming that the average Polish tourist spends an average of 310 PLN per day during a domestic trip (GUS data), visitors to Łódź spent nearly 2 billion PLN in the city ( estimated based on comparable data; Eurostat/GUS data). These funds go directly to local businesses—restaurateurs, hoteliers, café and shop owners, transportation companies, and the service sector.
Increased revenue for the city’s economy means new jobs, the growth of local businesses, and higher tax revenues.
A city of events and thrilling experiences
In 2025, Łódź cemented its reputation as an events hub. Millions of visitors were drawn to events such as the Łódź Summer Festival, Audioriver, and concerts by international and Polish stars at Atlas Arena including Twenty One Pilots and COMY, as well as international congresses and conferences, including EAZA, the most important industry event in the world of nature conservation. Among the dates with the highest hotel occupancy rates of the year were events at Atlas Arena and the Łódź Summer Festival.
Modern attractions and industrial heritage
Łódź’s growing popularity is driven by its unique tourist attractions. The most visited sites were Manufaktura, Aquapark Fala, the Orientarium at Łódź Zoo, EC1, and Atlas Arena. Revitalized spaces, such as Monopolis and Księży Młyn, combine industrial history with modern cultural and recreational offerings.
Business tourism on the rise
Of the 5.1 million visitors, as many as 1.2 million stayed overnight, representing a 12.5% increase year-over-year. MICE tourism is also growing stronger, and is particularly valuable economically—as it is based on stays outside the weekend and summer vacation seasons. The average hotel occupancy rate in 2025 was 64.9% (61.4% last year), and a total of nearly 1.8 million overnight stays were recorded.
A growing hotel portfolio and international reach
Over the past decade (2016–2026), 10 new hotels and over 600 additional guest rooms have been built in Łódź, significantly boosting the city’s potential. The vast majority of guests were domestic tourists (80%), but the number of international visitors is growing rapidly—particularly from the United Kingdom, Italy, and Germany.
Łódź – a city worth visiting and a great place to live
The results for 2025 confirm that Łódź is no longer just a tourist alternative but has become a destination in its own right. The growing tourism industry is strengthening the local economy and directly improving residents’ quality of life. It is a city of events, culture, and creative energy that today draws people in like a magnet —to the benefit of everyone.
